1. Who We Are

This Privacy Policy applies to the website nexterasolutions.co.uk and to personal information processed in connection with enquiries about Nextera Solutions' services.

For the purposes of applicable data protection law, the organisation responsible for deciding how and why your personal information is used is generally referred to as the data controller.

This policy should be read alongside any privacy information shown when you submit a form or use a particular service. Where a separate notice applies, it will explain how your information is handled in that context.

2. Information We Collect

The information we collect depends on how you interact with our website and services. We may collect the following categories of information where relevant.

Information you provide directly

• Your name and business name.
• Your email address and telephone number.
• Information you provide through contact forms, emails, telephone calls or other enquiries.
• Details about your website, business, project requirements, budget or requested services.
• Information you choose to provide when discussing or purchasing our services.

Technical and usage information

Depending on the website configuration and technologies in use, we may collect technical information such as your IP address, browser type, device information, approximate location derived from technical data, pages visited, referral sources and information about how the website is used.

Information from other sources

Where appropriate and lawful, we may receive relevant business or contact information from referral partners, publicly available business sources, or service providers involved in an enquiry or project. We will handle this information in accordance with applicable data protection requirements.

Please do not send us sensitive personal information unless it is genuinely necessary and we have agreed an appropriate way to handle it.

3. How We Use Your Information

Depending on the circumstances, we may use personal information to:

• Respond to questions, enquiries and requests for quotations.
• Discuss, prepare and deliver website design, development, e-commerce, digital marketing and graphic design services.
• Communicate about a project, proposal, agreement, invoice or payment.
• Operate, maintain, secure and improve our website.
• Understand website performance and visitor activity where appropriate analytics technologies are enabled.
• Manage our business records and meet applicable legal or accounting obligations.
• Prevent, investigate or address fraud, misuse, security incidents or other unlawful activity.
• Send relevant business updates or marketing communications where we are permitted to do so.
• Establish, exercise or defend legal claims when necessary.

We aim to use personal information only where it is relevant to the purpose for which it was collected or another lawful purpose.

4. Our Lawful Bases for Processing

Under applicable data protection law, we need a lawful basis for processing personal information. The basis depends on the purpose and circumstances of the processing.

• Contract: Processing necessary to take steps at your request before entering a contract, or to perform a contract with you.
• Legitimate interests: Processing necessary for legitimate business interests, such as managing enquiries, maintaining website security or improving our services, where those interests are not overridden by your rights and interests.
• Legal obligation: Processing necessary to comply with applicable legal requirements.
• Consent: Processing where you have given valid consent, such as where consent is required for certain cookies or marketing activities.

Where we rely on consent, you can withdraw it at any time. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.

We will explain the relevant lawful basis and any applicable additional information where required by law.

5. Cookies and Analytics

Our website may use cookies and similar technologies. These technologies can help the website function, remember preferences, understand website usage or support other features.

Types of cookies

• Strictly necessary cookies: These support essential website functions, security or services you have requested.
• Analytics cookies: Where enabled, these help us understand how visitors use the website and identify opportunities to improve it.
• Marketing or advertising technologies: Where used, these may help measure campaigns or deliver more relevant advertising.
• Preference cookies: These may remember choices you make to improve your experience.

The actual cookies and technologies used depend on the website's configuration and any third-party services installed.

Where consent is required, non-essential cookies and similar technologies should not be activated before the required consent has been obtained. You should be able to make and change your choices through the website's cookie controls, where provided.

You can also manage certain cookies through your browser settings. Blocking cookies may affect some website functions. Browser controls alone may not withdraw consent already recorded by a website's consent tool.

For more information about cookies and your choices, please contact us or use the cookie settings available on our website.

6. Sharing Your Information

We do not sell your personal information. We may share information where necessary with the following categories of recipients:

• Website hosting and IT providers: To host, maintain, protect and operate our website and business systems.
• Communication providers: To help us manage business emails, telephone calls and enquiries.
• Business and project service providers: Where third parties are needed to deliver agreed services or manage business operations.
• Analytics, advertising or social media providers: Where such services are used and the relevant legal requirements are met.
• Professional advisers: Such as accountants, insurers, lawyers or other advisers where reasonably necessary.
• Authorities and legal recipients: Where disclosure is required by law or is necessary to protect legal rights, safety or security.

Service providers should only receive information that is appropriate for their role. Where required, we put suitable contractual and data protection arrangements in place.

7. International Data Transfers

Some website, hosting, communication or other service providers may process information outside the United Kingdom. Where personal information is transferred internationally, we will take the steps required by applicable data protection law.

Depending on the destination and circumstances, these steps may include relying on applicable adequacy regulations or decisions, using approved contractual safeguards, or applying another legally permitted transfer mechanism.

If you require further information about an international transfer relevant to your personal information, you can contact us using the details below.

8. How Long We Keep Information

We keep personal information only for as long as it is reasonably necessary for the purpose for which it was collected, including applicable legal, accounting, contractual and reporting requirements.

Retention periods depend on the type of information and may take account of:

• Whether an enquiry or project is still active.
• The need to maintain records of agreements, services and communications.
• Applicable tax, accounting or other legal retention requirements.
• The need to resolve disputes, protect our business or establish legal claims.
• Whether information can be deleted, anonymised or securely disposed of.

We do not apply a single retention period to every type of information. Retention schedules should be set according to our actual business requirements and applicable law.

9. How We Protect Your Information

We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

Measures may include access controls, secure accounts, software updates, appropriate backups and limiting access to people who need information for legitimate business purposes.

No method of internet transmission or electronic storage is completely secure. Although we take reasonable steps to protect information, we cannot guarantee absolute security.

10. Your Privacy Rights

Depending on the circumstances and applicable law, you may have the right to:

• Access: Request a copy of the personal information we hold about you.
• Rectification: Ask us to correct inaccurate or incomplete information.
• Erasure: Request deletion of personal information where the legal conditions are met.
• Restriction: Ask us to restrict certain processing in specific circumstances.
• Objection: Object to processing based on legitimate interests and, where applicable, other grounds.
• Data portability: Request certain information in a structured, commonly used and machine-readable format where this right applies.
• Withdraw consent: Withdraw consent where processing relies on it.
• Automated decisions: Receive protections in relation to certain solely automated decisions where applicable.

These rights are not absolute in every situation and some legal conditions or exceptions may apply.

To exercise a right, email info@nexterasolutions.co.uk with the subject line Privacy Request. Please explain your request clearly. We may need to verify your identity before responding.

We will handle your request within the time limits required by applicable law. Where permitted, additional time may be needed for complex requests.

Complaints

If you have concerns about how we use your personal information, please contact us first so that we can consider your concern.

You also have the right to complain to the UK Information Commissioner's Office (ICO), where applicable: ICO — Make a complaint.

11. Marketing Communications

We may send business or service-related communications connected with an enquiry or an existing project. Where we send direct marketing, we will comply with applicable data protection and electronic marketing rules.

If we send marketing emails or other promotional communications, you can use the unsubscribe option provided or contact us to ask us to stop.

Opting out of marketing does not prevent us from sending essential communications about a service, agreement or enquiry where appropriate.

12. Third-Party Websites and Services

Our website may contain links to third-party websites or services, including social media platforms and external business resources.

Those websites operate under their own privacy policies and terms. We do not control their privacy practices, and we encourage you to review their policies before providing personal information to them.

A link to an external website does not, by itself, mean that we endorse that website or control how it processes information.

13. Children's Privacy

Our website and services are intended for business users and a general audience, rather than being specifically directed at children.

We do not knowingly seek to collect children's personal information unnecessarily. If you believe a child has provided personal information to us and you have a concern about it, please contact us so we can review the circumstances.

14. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our website, services, business practices, technology or legal obligations.

The latest version will be published on this page with an updated revision date. Where required, we will provide additional information about significant changes.

15. Contact Nextera Solutions

If you have questions about this Privacy Policy, how your personal information is used, or how to exercise your privacy rights, please contact us.